Artificial Intelligence in Marketing and Sales

Posted by B3 Alliance, Inc on Jun 26, 2017 8:01:00 AM

Image source: Harvard Business Review

After he played a big role in cracking the German Enigma code in World War II, Alan Turing invented the Turing test that defined intelligence in machines. To pass the test, the machine had to make a human think it's interacting with another human, instead of a machine. If that happens, a machine would be considered intelligent. Thanks to technological evolution we all witness today, the machines are passing this test quite easily, and artificial intelligence is widely used to help businesses work more efficiently and grow.

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Topics: marketing, information technology, sales

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