Growth and Sales Insights

Image source: Entrepreneur

Although it might sound crazy, sometimes it makes a lot of sense to resist the urge to sell your product or service. This wise technique called "Downselling" can be responsible for creating loyalty in the early stage of your relationship between you and your client. 

Downselling is a powerful sales tool that can make a positive impact on your business growth. However, not many companies use it as they value the short term vs. long-term thinking.

Image source: Entrepreneur

Can you imagine what would happen if your business grew by 10x? How would that affect your personal life? Your employees? If you're having a hard time imagining this - don't worry, the idea does sound a bit impossible. But, what if we told you there are actually 3 things standing in the way between you and your company's enormous growth?

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Not only do big deals not come around often, but they take a lot of communication to close. You have to work across different departments, shareholders, and secure objectives before a mutually beneficial relationship is created for any big agreement.