Image source: Harvard Business Review
Exceptional sales reps are one of your company's most valuable assets. With that in mind, it's no wonder so much is invested in their training at over $70 billion annually. That averages out to over $1459 per person. Yet, all of these investments made in sales training are not generating enough ROI. Employees who participated in traditional curriculum-based sales training forgot more than 80% of the information that was taught to them in 90 days, as studies show.