B3 Alliance, Inc

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The Key to Better B2B Customer Experience

Posted by B3 Alliance, Inc on May 25, 2017 3:35:02 PM EDT

Image source: McKinsey Global Institute

B2B companies have been slow to adapt to improving customer experiences when compared to B2C companies. Global competition and demand on B2B providers has created pressure on B2B firms to put customer centric focus on their strategy. Being in the right market or being the lowest-cost producer is not perceived as a big competitive advantage anymore.

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Topics: marketing

Your Next Best Social Avenue for Leads - Quora

Posted by B3 Alliance, Inc on May 4, 2017 9:05:00 AM EDT

Quora's been one of the top business marketing avenues for some time. In the age of social and Web 2.0 - openness and transparence top all. Quora helps you in establishing brand authority and expertise.

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Topics: marketing, inbound marketing, social media, Quora, lead generation, content marketing, personal branding

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