Image source: Entrepreneur
From the very beginning, LinkedIn was the social network for professionals for experts and aspiring experts across many industries. Today it's used by 25% of adult internet users. LinkedIn is being used for completely different purposes when compared to other social networks like Facebook and Twitter. It's meant strictly for business. But are you using it to develop leads?
Topics: marketing, lead generation, LinkedIn
Image source: Forbes
Lead generation is known to be one of the biggest marketing and sales challenges out there. There are a lot of tactics to generate leads, which can be confusing for marketers. To reach maximum effectiveness, it's important to identify the B2B lead generation tactics that's best for your business.
Topics: marketing, lead generation
Quora's been one of the top business marketing avenues for some time. In the age of social and Web 2.0 - openness and transparence top all. Quora helps you in establishing brand authority and expertise.
Topics: marketing, inbound marketing, social media, Quora, lead generation, content marketing, personal branding